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Got your CPSM? Think about the path to FSMPS.

October 9, 2014

Today’s post comes from Laurie Strickland of Nitsch Engineering, a Fellow of the Society for Marketing Professional Services (FSMPS) and a Certified Professional Services Marketer (CPSM). She has served as President of the SMPS Boston Chapter and is active nationally on various committees.

Becoming certified as a CPSM is a major milestone in your journey of professional advancement. But it isn’t necessarily the final destination. Once you’ve achieved the CPSM certification, it’s time to determine whether or not you want to take the next step in your career and embark on the path to becoming a Fellow of SMPS.

Why become a Fellow?

Recognition by other Fellow professionals (FAIA, FASLA, etc.). A Fellow designation in other A/E/C professional societies is revered and respected. By becoming a Fellow of SMPS, you become a peer of these positions in other organizations, elevating your recognition as a marketing professional and our profession in the eyes of our A/E/C firms and colleagues.

Recognition within SMPS. The Fellows of SMPS represent the highest level of experience and leadership in marketing within the design and building industry. The Fellows serve as a resource at the chapter, regional, and national levels, providing insight, ideas, programs, and mentoring for the benefit of the members and the Society. In addition, these individuals teach, write, and speak on marketing issues outside of SMPS, working to advance the profession of marketing professional services throughout the architectural/engineering/construction industry.

Career advancement. Being a Fellow gives you an unmatched level of credibility for your knowledge and achievements.

What do you need to do to become a Fellow?

The main criteria are:

  • Be an active member of SMPS for 10 of the last 15 consecutive years and currently a member in good standing
  • Have 15 years of experience as a marketer or business developer in the A/E/C industry
  • Have been a certified CPSM for five years and hold a current CPSM certification designation
  • Complete a detailed application

Most of all, get involved. The main ingredient to becoming a Fellow is to be involved locally and nationally with SMPS and other professional societies by doing committee work, sitting on boards, mentoring others, participating in workshops, writing articles, and generally giving back to the marketing profession as a whole. Being engaged and involved will enhance your network, your knowledge, and your recognition.

As you move along your path to becoming a Fellow, make sure you document all that you do. Believe me, it will make filling out your application a lot easier!

Congratulations on becoming a CPSM. Now, I hope you take it to the next level to benefit your own professional development and SMPS as an organization.

Want to learn more about SMPS Fellowship? Contact Laurie via email, or check out the SMPS national organization’s site for further information.

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One Comment leave one →
  1. October 9, 2014 9:59 am

    Laurie, I started a “me” file upon your recommendation a few years ago. (“As you move along your path to becoming a Fellow, make sure you document all that you do.”) It has served me very well. Just yesterday, I pulled out from that file a very useful review from a former employer and thought of you. Thanks for all you do for the SMPS community.

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