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Don’t Miss the Tri-Branding Presentation by Bob Kelleher on Dec. 12

December 4, 2013

kelleherSMPS Boston is very happy to host one of the premier speakers in the country on employee engagement, workforce trends, and leadership. Bob Kelleher is the author of several well-known books, including Louder than Words: 10 Practical Employee Engagement Steps that Drive Results. His experience is rooted in the AEC Industry, as before becoming an author and keynote speaker he held several leadership roles within large engineering consulting firms. As COO of ENSR and later as the Chief Human Resources Officer of AECOM, Bob has been involved in creating programs and cultures within organizations that create results through employee engagement and branding.

Next Thursday, December 12th, Bob will be talking about Tri-Branding. Bob will give case studies from successful firms that have created brands to connect their employment brand to their product brand (called “co-branding”: Think Apple), and will also discuss how some firms are able to connect into a third dimension of branding (“tri-branding”) by engaging their customers and clients to become brand ambassadors. In this dynamic session, Bob will humorously mixes case studies, best practices, and practical take-aways.

We hope that you can join us for this very special talk!

Register today!

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