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Ask the Experts: Kathy McMahon

February 3, 2011

Kathy McMahonNeed some advice? It’s time again to ask an expert for advice! Kathy McMahon, Marketing Director at CBT architects, has been an active SMPS member since 1995. As you may have read in yesterday’s Senior Member Profile, Kathy has served on numerous SMPS committees. Having been in the industry for 16 years, Kathy is ready to answer any marketing questions, from proposal development to public relations to business development.

Please post your questions as a comment on this post or email us at – Kathy will choose one or two to answer! All questions must be posted by Friday, February 18th.

3 Comments leave one →
  1. February 15, 2011 6:29 pm

    Two questions submitted by shy readers:

    What are some of the things you are most proud of that your firm has done, particularly regarding marketing over the last 2-3 years?

    What is your style of leadership at your company? How did you develop it and how has it evolved over the years?

  2. February 15, 2011 6:32 pm

    How do you plan for the future? Do you develop business plans or strategic plans for 1 year from now? 3 years? 5 years? How are those plans developed? Who is involved with their development? How often are they updated?


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